
ULTA
21 DAYS OF BEAUTY
Ideation of campaign + designing look and feel
Ulta Beauty's 21 Days of Beauty is a highly anticipated biannual sale, occurring each March and August, offering beauty enthusiasts daily deals with discounts of up to 50% on select products. On this project, I got to be a part of the initial ideation for the campaign, where we came up with an advent calendar inspired concept to announce the 21 Days of beauty. I designed the look and feel for the campaign and we worked with external vendors to 3D render the calendar and bring it to life.
SKETCHES
3D MODEL
(by an external vendor)